Case: â€œChinaâ€™s Home Improvement Market: Should Home Depot Enter or Will it Have a Late-Mover (Dis
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- Provide a detailed analysis of the firmâ€™s general environment in China. Highlight the
segment, demographic segment, political/legal segment, and
materials (e.g. Case 12 in the textbook). Perform an internal analysis to identify Home Depotâ€™s strengths and weaknesses.
- Based on the materials available to you, identify Home Depotâ€™s strategic options for entering the China market (focus on the available entry modes). Which mode of entry would you have recommended?